Photographer: Stephen & Rebecca

Creative Operations Architect
I build the systems that make creative work.
With a background rooted in the fast-paced world of global beauty and consumer goods, I partner with executive marketing and creative leaders to design operating models that enable better creative, faster decision-making, stronger cross-functional alignment, and measurable business impact.
Where creative excellence meets operational precision.
Brand Stories Told
Client-side and agency-side, I've developed creative work and told stories for some of the world's top brands.
About Me

Elissa Strell
Creative Operations Leader
A career built out of relationship-building, brand ambassadorship, and creative advocacy, I bridge the gap between high-level ambition and execution, ensuring your creative content "engine" runs with the same precision and elegance as your products.
From content strategy to project leadership and execution, I have led global teams to excellence for a host of discerning clients including Tom Ford Beauty, Shiseido Americas, Estée Lauder (Clinique) Goldman Sachs, Verizon, MetLife, and Bacardí.
A lifelong New Jersey resident, I hold a BA in Broadcast & Digital Communications from The George Washington University.
People are Talking...
How I Can Help You

Creative Operations Solutions
Transform in-house creative chaos to creative calm with implementation of scalable content production workflows, AI-led automation, and change management solutions tailored to your team's specific needs.
Account Management
Focusing on business outcomes over deliverables, I act as an extension of your business. A strategic partner who listens to the client's needs, I take the time to understand your business priorities, challenges, and goals, and offer thoughtful guidance toward developing high-performing content.

Photo & Video Shoot Production
Plan it. Shoot it. Produce it. Share it. Across your most important media channels, I oversee the end-to-end production lifecycle to ensure high-velocity content creation remains on-brand, on-budget and optimized for multi-channel growth.
Vendor/Agency Management
Looking for the right agency partner but don't know where to start? I can help you identify the challenge, write the RFP brief, and source the right vendors--building the right pricing model--for your team's needs.

Creative Project Leadership
A project management team is only as good as the leaders who guide them. From proper planning to making business decisions, I partner with stakeholders on alignment first, execution second.

Proofreading / Copy Editing
With over 15 years of marketing campaign experience, I'll ensure your brand voice is consistent and carries editorial precision at every touchpoint.
Creativity takes COURAGE.
- HENRI MATISSE
Beauty Production (click images)


















Video Highlight: Clé de Peau x Benjamin Puckey
Art is not what you see, but what you make others see.
- EDGAR DEGAS